Marketing and Growth – Video Marketing & Growth Blog | Raw Shorts https://www.rawshorts.com/blog Video Marketing Blog Tue, 04 Oct 2022 01:55:51 +0000 en-US hourly 1 https://wordpress.org/?v=5.2.20 https://www.rawshorts.com/blog/wp-content/uploads/2016/07/256x256-trans2.png Marketing and Growth – Video Marketing & Growth Blog | Raw Shorts https://www.rawshorts.com/blog 32 32 Benefits of an Explainer Video https://www.rawshorts.com/blog/benefits-of-explainer-videos/ Thu, 06 Oct 2022 10:00:40 +0000 https://www.rawshorts.com/blog/?p=5392 An explainer video is a type of video where the main purpose is to educate or inform viewers about something. They are often used to promote new services, products, or ideas. An explainer video is a great way to get your message across. In today’s busy world, consumers want information delivered in short, concise formats. [...]

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]]> 20 Video Marketing Stats to Know for 2020 https://www.rawshorts.com/blog/video-marketing-trends-2020/ https://www.rawshorts.com/blog/video-marketing-trends-2020/#disqus_thread Fri, 13 Dec 2019 20:51:23 +0000 https://www.rawshorts.com/blog/?p=5308 In today’s online world, very few promotional strategies are making an impact quite like video marketing. Across a variety of industries, video content is changing the way brands promote their business, engage with customers and educate potential consumers. As 2019 comes to a close, online video content is poised to make an even bigger impact [...]

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]]> https://www.rawshorts.com/blog/video-marketing-trends-2020/feed/ 0 The Do’s and Don’ts of Video Advertising https://www.rawshorts.com/blog/the-dos-and-donts-of-video-advertising/ Mon, 11 Nov 2019 21:08:32 +0000 https://www.rawshorts.com/blog/?p=5227 Video marketing has been improving over the past few years and video advertising is now becoming the go-to tool for digital marketers to make an impact on their audience. And videos are a worthwhile investment, it would seem, according to these video marketing statistics that prove the efficacy of using video advertising in your content [...]

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]]> Why Your Local Business Should Invest In Video Ads https://www.rawshorts.com/blog/why-your-local-business-should-invest-in-video-ads/ https://www.rawshorts.com/blog/why-your-local-business-should-invest-in-video-ads/#disqus_thread Mon, 04 Nov 2019 16:10:28 +0000 https://www.rawshorts.com/blog/?p=5209 If you’ve spent any amount of time online, as you scroll through your social media profiles, you’ve undoubtedly watched a video advertisement or two. Social media has done something rather remarkable when it comes to video, it’s leveled the playing field. What used to only be available to the most prominent brands with the biggest [...]

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]]> https://www.rawshorts.com/blog/why-your-local-business-should-invest-in-video-ads/feed/ 1 2020’s Best Practices for Facebook Video Advertisements https://www.rawshorts.com/blog/best-practices-facebook-video-ads-2020/ Mon, 28 Oct 2019 21:45:53 +0000 https://www.rawshorts.com/blog/?p=5206 As Facebook’s platform generates more and more traffic and brands increasingly flock to video ads to attract consumer’s attention, the ability to capture people’s attention and generate engagement is becoming harder and harder. How do you put together compelling videos that will attract attention, drive engagement and generate more leads for your business? That is [...]

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]]> Are Facebook Video Ads Worth It? https://www.rawshorts.com/blog/how-to-start-facebook-video-ads/ https://www.rawshorts.com/blog/how-to-start-facebook-video-ads/#disqus_thread Wed, 16 Oct 2019 18:54:53 +0000 https://www.rawshorts.com/blog/?p=5191 If you spend any amount of time on the Facebook platform, you’ve undoubtedly noticed that videos are starting to take over the news feed. For the most part, this is a great thing that enhances the overall Facebook browsing experience. Marketers have taken note of this and are quickly adjusting their advertising strategy, and for [...]

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]]> https://www.rawshorts.com/blog/how-to-start-facebook-video-ads/feed/ 2 Everything To Know About Youtube Marketing — For People in a Hurry https://www.rawshorts.com/blog/everything-to-know-about-youtube-marketing/ https://www.rawshorts.com/blog/everything-to-know-about-youtube-marketing/#disqus_thread Wed, 02 Oct 2019 15:19:16 +0000 https://www.rawshorts.com/blog/?p=5170 Running a business is a stressful, busy job. As a result, it is understandable that when weighing your options on what you are going to focus your limited amount of available attention on when it comes to marketing — you undoubtedly at one point have to have the conversation with your team (or yourself) as [...]

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]]> https://www.rawshorts.com/blog/everything-to-know-about-youtube-marketing/feed/ 0 Instagram Video Best Practices [2020] https://www.rawshorts.com/blog/the-best-practices-for-instagram-video/ https://www.rawshorts.com/blog/the-best-practices-for-instagram-video/#disqus_thread Tue, 24 Sep 2019 20:12:02 +0000 https://www.rawshorts.com/blog/?p=5125 While it’s true that still photos are still the most common type of post on Instagram, video has been and continues to gain traction rapidly. Engagement numbers for videos are growing faster than photos, so if your brand is active on Instagram, video is definitely something that should be in your roadmap. Beyond engagement, video [...]

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]]> https://www.rawshorts.com/blog/the-best-practices-for-instagram-video/feed/ 0 The Best Tactics To Boost Your Video Promotion Strategy https://www.rawshorts.com/blog/methods-for-a-video-promotion-strategy/ https://www.rawshorts.com/blog/methods-for-a-video-promotion-strategy/#disqus_thread Tue, 24 Sep 2019 16:45:10 +0000 https://www.rawshorts.com/blog/?p=5105 One thing that every brand knows is how important video is. One thing that might shock you though is when it comes to a marketing strategy for the videos they make, even though they may be regularly producing and posting videos on their online properties, they have little or no plans or objectives when it [...]

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]]> https://www.rawshorts.com/blog/methods-for-a-video-promotion-strategy/feed/ 0 How to Create a Video Marketing Strategy https://www.rawshorts.com/blog/how-to-create-a-video-marketing-strategy-2020/ https://www.rawshorts.com/blog/how-to-create-a-video-marketing-strategy-2020/#disqus_thread Thu, 12 Sep 2019 22:08:08 +0000 https://www.rawshorts.com/blog/?p=4973 Thanks to its compelling mix of audio and visual content, and social media’s algorithmic favoring of it, video marketing is now a critical part of most marketing strategies. In fact, according to Wyzowl, 87% of businesses say they are using video as a tool within their marketing mix. But success only comes with the right [...]

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